CLICK TO READ ABOUT THIS LOGO
Below is a logo that I designed for GAP KIDS CANADA.
Due to the new French language requirements,
that have been outlined in Quebec’s Bill 96 ruling,
I have updated many packaging programs to make sure that
proper words are being translated into French.
Certain words now have to be translated, but only in specified locations,
and when they are made using specific materials and techniques.
I have been working with legal teams and licensors,
to revise logos and copy on multiple packaging programs,
so that they are in compliance with Canada’s new regulations.
CLICK TO READ MORE DETAILS ABOUT THIS PACKAGING
Below are examples of PACKAGING I created for GAP KIDS apparel sold at Costco and Sam’s Club. Please note that I did not design the T-shirt graphics.
I did however, ensure that the artwork was prominently featured on the packaging. These garments were folded, wrapped, and then displayed on tables in the stores, making it very difficult to see the artwork at point of purchase. So it was even more essential that the consumer be able to see the artwork on the garments inside the packaging.
While working on these, I adjusted the Illustrator files to match the final garments and made color corrections to the images, to ensure color consistency with the final printed packaging.
This product and its packaging were nominated for a Sam’s Club recognition award.
